Friday, 21 October 2011

Not Surprised

Just caught up with research released by EOn last month. This gave various reasons for people not having their lofts insulated including:
> can't be bothered 10%
> too much clutter 9%
> no ladder 3%
> don't know how 15%
> can't afford it 17%.
Am I surprised? No. It's been clear to anyone in or near the industry that the message just isn't getting home. Unfortunately insulation isn't sexy. Thought's on turning this around anyone?

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