Thursday 2 June 2011

Carbon Neutral Bra

A new claim from M&S - the first range of carbon neutral undies. Dubbed "Autograph Leaves" the new range 'is sophisticated, elegant and glamorous' and uses 'a combination of intricate lace and dramatic embroidery, inspired by the exotic foliage of the rainforest'. Quite. The big question is will Mrs B wear them?

Seriously, this harks back to my previous post on offsetting, as that is the mechanism used in this case. It's an interesting exercise.

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